Umit ben an biography book

As a kid, he was bombarded with the assertive fashions and powerful masculine styles of the time, a cultural norm offered by his father's job as a clothing manufacturer. He spent his early adult years away from home, at a boarding school in Switzerland followed by a university education in the US. As an expatriate carrying multi-identities, he absorbed the contrasting cultural layers of the decade.

His utter personal point of view stems from these experiences in the 90s. After graduation, Umit Benan landed jobs with prestigious designers in New York and in Milan, where he finally settled in In Umit Benan was chosen as the best menswear brand in Japan. Umit Benan uses clothes to build personas, putting to good use the muti-culti life experiences accumulated in a chaotic city full of contrasts such as Istanbul or the mingling of different characters and cultures experienced in the dorms of boarding school.

Street-casting, thereafter, becomes an essential tool: not as a show trick, however, but as an integral phase of the design process. When Umit finds the character who epitomizes the mood he has in mind for the season, he builds a whole fictional story around him, writing everything down in detail like the storyteller he is and finally getting down to the clothes.

Umit ben an biography book: “My best-selling memoir, “Life of

With each collection, he addresses issues that touch him personally, be it misconceptions around a beard, the ethos of outlaw artists who wander metropolitan streets at night or memories of a girlfriend who loved menswear. They are sophisticated, luxurious, and sturdy: the wardrobe of choice of elegant men who get their hands dirty.

Refined yet raw, the Umit Benan man is authentic, powerful, full of lively contrasts.